AlignMix is available in two versions. AlignMix Standard is the only free sales territory mapping solution which comes with up-to-date zip codes, and enables the user to create unlimited sales territories. AlignMix Professional has unlimited customer types, can import multiple data series and enables the assignment of territories to districts/regions. Ensuring robust data sharing and exporting options are integral parts of the mapping platform. AlignMix enables you to export maps and Excel reports to create high-impact presentations, and to upload to your CRM system.
No matter which AlignMix version you use, it’s imperative to periodically review the map, it’s alignment and personnel assignments. The attitude should never be “set it and forget it.” This limits the value of the platform and harkens back to the days of the ballpoint pen and printed phone books. Experimentation and tweaking along the way are normal, so don’t hesitate to do so. However, always consider how your customers may react to incremental versus radical change.
What Story is the Data Telling?
When embarking on a sales territory mapping endeavor, it’s paramount to remember that while there are many automated pieces within sales and marketing, in the end, sales are often based on the company’s relationship with its customers. Ensure that experienced managers and long term employees are part of the mapping project. It should be a collaborative project as territory mapping helps you visualize your team’s activities, now and in the future. In many ways, it is like a good story that’s open to interpretation and invites discussion along the way. In the end, it’s vital that your team understands what the data is telling them and AlignMix makes it a simple, straightforward process.
As your team starts their journey into sales territory mapping they’ll thank you when they discover the incredible insights that it provides. After all, no one wants to find themselves lost in the sales wilderness, and now you can easily lead them out of it.
For more information about how AlignMix can help you, click here.