Watch: Using Thematic Mapping Tools in AlignMix
What this video covers
This video introduces the thematic mapping tools in AlignMix and demonstrates how to visualize sales territory performance using data-driven thematic maps.
What are thematic maps?
Thematic maps allow you to display performance metrics across your sales territories using color-coded visualizations. These maps help quickly identify overperforming and underperforming territories based on the data sets you have imported into AlignMix.
Types of thematic maps shown
- Sales Territory Thematic Maps
- Zip Code Thematic Maps
Customizing thematic map visuals
AlignMix allows you to customize thematic map color schemes and adjust individual bucket ranges. This flexibility helps ensure that the visual output aligns with your organization’s performance thresholds and reporting standards.
When to use thematic maps
- Identifying underperforming or overloaded territories
- Validating territory balance after optimization
- Supporting sales planning and realignment discussions
- Communicating performance insights visually
Next steps
After reviewing thematic map results, you can use AlignMix optimization and alignment tools to rebalance territories and improve overall sales coverage.